If this international tourist buys local products today, they’ll be supporting the community they visit through income and jobs. If they use the same hotel towel tomorrow, they’ll be saving energy and water.
Now imagine if each one of the one billion tourists did the same.
It’s up to all of us, every single one of the one billion tourists, to make our actions count. Only together can we transform one billion tourists into one billion opportunities.
The actions we take as tourists have consequences. Imagine the difference we could make by multiplying the right actions by one billion.
Thank you for voting for the action you’ll commit to on your next trip to make it an opportunity for good.
The winning action has been shared with hundreds of thousands around the world thanks to everyone who signed up to the One Billion Tourists Thunderclap!
2012 was the first year to see one billion tourists travel internationally. As part of the UNWTO campaign One Billion Tourists: One Billion Opportunities, we encouraged people to send us their 2012 holiday photos. Check out our Facebook album to see where they went!